Affordable, easy-to-use digital video equipment, widely available high-bandwidth connectivity, and the variability of distributed networks and messaging protocols provide an opportunity to expand the ways people utilize video-based storytelling. The Shareable Media project includes tool design, exploration in aesthetic structures, and methods for developing Shareable Media communities. The research infrastructure supports applications concerned with contextual browsing, context-sensitive display, and the formation of contextual communities. Four demonstrations highlight different aspects of the Shareable Media project: Individeo, developed by James Jung-Hoon Seo; PlusShorts, developed by Aisling Kelliher; M-Views, developed by Pengkai Pan; and Scaleable Architecture, developed by Cathy Lin and Pengkai Pan.