We want to create immersive, personalized, and scalable digital experiences. In order to do that, we need to fundamentally rethink the way intelligent agents are built. Currently, agent technology is designed to quickly get a user with a single problem to their solution; success is how quickly you accomplish this task. We are rethinking agents to be about story quality, experience, and interaction design. We plan on separating the bits of the agent: the dialogue generation, world modeling, conversational planning, and emotion. In order to do that, we must first design NLP that work within the confines of a world that is often very different than our own—with limited data to do it!